Today the Polish team came in. Up to this year that would probably have meant we had a deputation from Gloucester Cellars. Big Polish contingent there. Lovely lot.

But this year we have begun selling our wines in Poland … I've always had a soft spot for the Poles. My father was in the Air Force and always spoke glowingly of the brave Poles.

Anyway it is going very well there and we just found our thousandth customer. Lots of statistics, but one in particular. Which group of people would you think could produce a rate of response to our offer that is more than double what we've ever experienced anywhere? Normally that'd be doctors. Every country it’s doctors who buy most. Doctors; those people who tell you to cut down your drinking … them.

Well in Poland they are trounced by … the Priests! Love it!

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